imersU Row

* NEWS: September 2022. Major New app release. Updated features. Launch of Henley Reach.

created to make indoor rowing more fun, engaging and rewarding.

imersU ROW is an immersive rowing game designed by rowers, gamers and metaverse creators. For elite rowers, those new to indoor rowing and all those in-between.



“It’s the metaverse of rowing without the headsets”

“The best indoor training environment for rowing in the world”
“First ultra-wide content for rowing”

“Blows you away!”

Tom George, Olympian, GB Rower, World Record holder and imersU Ambassador.


The benefits imersU ROW will bring to indoor rowing are huge. Users can enjoy what elite rowers experience and it will help bring rowing to the wider community, which is so important. The imersU ROW app can get the everyday person who is interested in rowing, involved in the sport by making the erg sessions more enjoyable.

Select your Course

Courses created in Unreal Engine, representing real-world courses with major landmarks. Currently includes Tokyo 2020 and Paris 2024 Olympic Courses and more on their way in 2022.

Row with CONNECTED rowing or FLOW ROW

Imogen Grant, Olympian, GB Rower, UK record holder and imersU Ambassador.


I think imersU ROW is a fantastic place to start with indoor rowing. It enables you to feel like you are rowing and enjoying the outdoor experience. With the courses and choices, you can have something new every day. This is such a great tool to get new people into the sport.

Choose Time of Day

imersU creates dynamic weather conditions so the time of day goes by as you row. The light will change and you can row from dawn to dusk and into the night. With the light changing all the time the scenery constantly engages you whilst you row for as long as you want to train.

Start your session at





Select your Weather Conditions

Weather is predictably unpredictable and being used to any condition can help performance. Even with indoor rowing there will be days when the mood changes depending on the day outside. Test your mental approach by changing the weather conditions so you can mentally be prepared for any situation at any time. Learning to manage expectations and responding to challenges helps us grow physically and mentally.

You can now do this with indoor rowing and imersU by selecting a variety of weather conditions from CLEAR SKIES, PARTLY CLOUDY to SNOW and THUNDER, RAIN & LIGHTENING.





Select your viewing direction

Rowing is one of a few sports where the athletes cannot see the finish line or distance markers. What if changing your view could change your performance?

With imersU players can choose between ROWER view, COX view or, if they want to see it from the perspective of an onlooker or coach then SPECTATOR view.

These choices give a unique and variable perspective bringing more choice and more variation to each workout.





imersU ROW has 8 Lanes. With CONNECTED rowing you can RACE against 7 other players when connected to the same computer. For both CONNECTED and TRAINING you can race against AI boats.

Race against Champions, Race against friends. You can use dynamic split time settings to choose your category and skill of that category.

Set yourself goals and use the AI to help you achieve them.

Choose your imersU set-up

For those wanting to be flexible ROW the courses on your PC or Laptop and take imersU ROW wherever you go. As long as you can find a rowing machine you can imersU ROW.


For those wanting an ultra-wide gaming experience imersU can be displayed on an ultra-wide monitor. Shown here is a 49” curved screen from Samsung. We have created a specific stand that optimises the screen height for maximum immersion and comes with a sound bar, keyboard and space for your CPU. 

Experience in full 220º field of view

For those wanting the ultimate in immersive fitness and created by Immersive Gym, imersU ROW can be experience in full 220º field of view. You can literally look over your shoulder and see competitors and the environment around you.